Your partner for global brand management and multicultural marketing
At WLC, our dedicated teams of global brand management and multicultural marketing experts are here to support branding professionals and agencies. We specialize in transcreation, ensuring that your creative vision is seamlessly adapted for any global market.
Transcreation is more than just translation. It involves capturing the essence of your brand and creatively tailoring it to resonate with diverse cultures and audiences worldwide. Our teams understand the intricacies of local markets and possess the expertise to effectively adapt your messaging, visuals, and concepts while maintaining the core identity of your brand.
With WLC, you can confidently navigate the complexities of international markets, establish a strong global presence, and connect with customers in meaningful ways. Let us help you unlock the full potential of your brand across borders.
Excel in the global marketplace with our translation services
Digital marketing translation goes beyond mere document translation. It involves building a strong online presence in every target language, establishing a cohesive multilingual brand, and creating a wide array of resources tailored to each market. It is an essential component integrated into every aspect of a successful digital marketing strategy.
Translation plays a pivotal role in multilingual digital marketing endeavors. It starts from the early stages of research, such as multilingual keyword research, and extends throughout the production, localization, and promotion of various resources. Here are some key roles that digital marketing translation fulfills:
Developing multilingual websites and translating content for each target language.
Maximizing search visibility in every language and location, ensuring users access content in their native language.
Adapting the content strategy to suit the preferences and cultural nuances of each language audience.
Optimizing ad campaigns for each language audience through translation, localization, adaptation, and transcreation.
Multilingual social media:
Creating language-specific social media channels on relevant networks and translating necessary content.
International email marketing:
Translating and localizing email marketing campaigns for each language market.
Adapting concepts when direct translation is insufficient to evoke the desired emotional response, particularly important for advertising, slogans, and creative content.
Multilingual customer support:
Translating documentation and localizing contact details.
Digital marketing translation should be an integral part of your overall strategy. For effective PPC advertising, you need translated and localized campaigns, multilingual landing pages, and tailored follow-up campaigns for each target audience. Similarly, in social media marketing, selecting the right networks for each language audience and creating relevant content in their native language are crucial.
To resonate with international markets, it is essential to address the unique needs and cultural nuances of each target audience. Digital marketing translation enables campaigns to achieve maximum performance by leveraging the power of every channel and language. It ensures that your message remains impactful and culturally relevant, transcending language barriers and driving success in global markets.
We’re proud of the company we keep
Top companies from all over the world come to us when they want to engage with global audiences in new markets. From retail and travel companies to financial services and life sciences organizations, we’re the leading choice for professional translations in over 170 languages with more than 10,000 native-speaking linguists.
WLC is the most professional, fast and reasonably priced translation and interpretation company I have ever worked with! I have been an immigration attorney for 8 years so I have dealt with a lot! see more
Arkadij Elizarov, Ph...
To say that I was satisfied with WLC services is an under-statement. I was highly impressed by both technical quality of translation and high professionalism. Not only was I provided a translation, but editing services too, that made the... see more
We’ve been working with WLC for a number of years on various translation projects from around the world. From websites, videos, interviews, presentations and brochures, they’ve been heavily involved with our global projects from English int... see more